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Startup Office Hours

February 25 @ 11:00 am - 12:30 pm UTC-5


Office Hours is back by popular demand! If you have a business problem you don’t know how to solve, wish you could talk to someone who has been in your shoes, or if there’s some other reason you could use a chat with an entrepreneurial mentor, Zeal + Startup Sioux Falls Office Hours may be right for you.

On Thursday, February 25th from 11:00 AM to 12:30 PM, we are offering 25-minute time slots for entrepreneurs to chat one-on-one via Zoom with one of three Sioux Falls area business mentors.

Featured Business Mentors:

Maddie Peschong

Maddie Peschong is a South Dakota based branding photographer and business coach who helps women build brands so they can magnetically attract soul-sister clients. Since quitting her marketing day job in 2018, she’s tripled her income, expanded revenue streams, sold out workshops and masterminds, launched a podcast, and opened White Space Studio, an hourly rental space for creatives in Sioux Falls. Maddie is a mom of three, five and under, and fiercely believes in creating a fulfilling career that jives with having a young family.

Things Maddie can help with:

  • Personal Branding
  • Social Media Marketing
  • Email List Building and Marketing
  • Automation and Workflows
  • Digital Products
  • Podcasting
  • Confidence and Mindset

Melissa Johnson

Melissa is an accidental business owner who, along with a very skilled team, leads 40 awesome Cupcake Ninjas at Oh My Cupcakes! She authored and published an encouraging book about business and cupcakes in September 2015. In November of 2020, she purchased Johnke Farm Soy Candles to start Sweet Cream Candle Company. She also writes articles, blog posts and books about business and life, and deliver trainings, workshops and keynote addresses for The Jon Gordon Companies.

Of the many roles she gets to work in each day, Professional Encourager is her favorite title. She likes to build deep relationships in business which carry far beyond one or two transactions; she enjoy business relationships which grow into friendships.

She likes writing, speaking, and storytelling. She delights in getting to know people’s stories, their challenges and their triumphs. YOU are brilliant, and she think that should be celebrated.

Things Melissa can help with:

  • Company culture
  • Guest experience
  • Leadership
  • Marketing
  • Public Speaking
  • Team Building

Mike Vetter

Mike is a lifelong entrepreneur – he started his first business in grade school sharpening ice skates. Since then, Mike has started and run companies in the technology space including software, hardware, internet of things (IoT), and artificial intelligence. Mike currently serves as CEO of DataSync, a company that provides CRM software to agriculture and manufacturing companies.

Things Mike can help with:

  • Leadership
  • Strategy
  • Product Management
  • Technology
  • Manufacturing/Automation

If you are interested in this opportunity, please fill out this brief form to express your interest. You will be notified by email if you are selected.

This event is being organized by Startup Sioux Falls and the Zeal Center for Entrepreneurship.

Thank you to our awesome sponsors! Boyce Law Firm, Eide Bailly, First Bank & Trust, First National Bank in Sioux Falls, Interstate Office Products, ISG Architects, MarketBeat, Midco, Midwest Employee Benefits, MSH Architects, NAI Sioux Falls, Nelson Commercial Real Estate, Susan CPA, and Tiger29.


February 25
11:00 am - 12:30 pm UTC-5


SD United States